Author Archives: Alina Arlee

Diana Kupavtsova: Cosmetic sun protection, how to use it right!

The Summer blaze is upon us, so today we’re going to talk about protecting your tender skin from the active sun, while looking gorgeous and feeling great. Sunscreen cosmetic products can be divided into two types: every day and active. Active ones have intensive defense against the sun, with high SPF levels, these kinds of creams are used when you’re on vacation, by the seaside, in the mountains or at your summer retreat. While your everyday ones are used in the daily life that you live in the concrete jungle. Your everyday skin care products are day creams (you don’t need SPF in your nightly makeup, unless sometimes you use it as a technical addition), lip balms, emulsions and hydro gels, as well as decorative makeup. These products with SPF are enough to keep you protected in urban areas, active sunscreen applications create an unneeded layer and stickiness under your makeup, they also have the ability to clog up your pores, so make sure to use active ones only while on vacation.

Usually SPF consistency in daily creams is from 8 to 30. The optimal number we’re looking for is from 15 to 30, and make sure that the makeup has a wide spectrum of protection, which covers harmful UVA and UVB rays. The higher the SPF, the thicker and fatter the consistency of the cream is. Products with an SPF of 15 can be light on texture, while an SPF of 30 will be thick, as well as dense. With the possibility of pigmentation, during or after having a peeling choose a higher SPF, at least 30, depending on the type and feature of your skin. Here are some variations that you can mix between when choosing your makeup for the day:

  • Daily cream with SPF 30+, decorative makeup without SPF;
  • Daily cream with SPF 15+ decorative makeup with SPF 30;
  • Daily cream without SPF + separate SPF+ makeup.

My personal favorite combination consists of a cream with an SPF of 15, and decorative makeup with the SPF ranging from 8 to 30. The market has a wide variety of products, in the fiery summer heat I prefer DayWear Estee Lauder tonal cream, which has an SPF of 15. Its light texture can be applied to all skin types. Premium BB-cream with an SPF of 36 by Anna Lotan is my personal favorite during the whole course of the year, this cream does great day in and day out for skin that tends to dry out quickly. It intensively moistens the skin, has a wide specter of protection against UVA/UVB rays, and effectively tones skin defects, while giving your skin a smoothing touch. Clinique Moisture Surge CC Cream Hydrating Colour Corrector SPF 30 works great as a light tonal cream, moisturizing and protecting from the sun along the way.

If you’re looking for a gentle texture, have a look at sunscreen products imported from Asian regions. They have a vast market, filled with SPF creams, along with a high volume of cream-gel textures with high factors of protection and mild tonal effects. Plus powder can be used to really balance out the skin tone to your desired level. A great choice for me is the SPF 15 Sheer Cover Loose Mineral Powder, it will help your makeup last longer, as well as protect your skin from the sun. I love what Clarins has to offer, they have a wide ranging choice of products for active and decorative makeup with great sun protection, while having awesome texture and great quality. Be beautiful this Summer, with skin that is healthy, glowing and tan at the same time!


Illustrated by Nasty Gry

“Hutsul” backpack by Ozerianko Bags

Authentic touch in design motives and their bright colors on this bag, made of the softest Italian leather, would definitely attract attention to the owner and point her out of a crowd, no matter if it’s green Kiev, grey London or sunny California!

National ornament of mountaniuos inhabitants of Carpathians is handcrafted, and the series itself is limited. Interesting fact – in the technical team of Ozerianko bags there’s a special person, responsible only for cutting thrum!

We have picked up bag design, presented in the trendy color of a season – sky-blue, but this ethnic collection posesses lots of interesting color solutions! Opinion of editors of went apart, some would wear it with flared jeans and knitted poncho, adapting it to lovely 60-s hippie style, others prefer it with chocker and tank-top of 90s. We’re solid in a single thought – we need this backpack!



Ukrainian backpack brand Ozerianko Bags was created by designer Dasha Ozerianko in 2011. In 5 years of the brands existence, their rucksack line has gone through a variety of new and exciting developments. Their models first started with simple, spacious designs and now run with the latest in fashion, roomy, customized and hand decorated bags.

As of now they’re available not only in Kiev (Suitster, InStyle, Gallery48), but also in bigger online, multi-brand stores in the U.S. and Britain, for example. Dasha’s bags have been in multiple issues of fashion magazines like Vogue, Harper’s Bazaar, l’Officiel, Cosmopolitan and Elle.



This year alone, the brand has had 3 collaborations- “Kruzhevnaya” with Zhyliova Lingerie, “Fantaziynaya” with Wanna Be Décor and the most attention grabbing one- a conceptual art-tandem with the creative space Voloshyn Gallery, where they worked on accessories made with the elements from painted glass.


The production process of the elegant hand bags by Ozerianko splits into two ways- studio and seasonal collections that have 20-30 pieces made. As Dasha had said in the past, their corporate record was 3 collections in one season.

In terms of individual orders things get even more interesting. A rucksack can be hand crafted specifically for the client, following his wishes; colors, types of materials, cutting techniques, can all be dictated by the customer. On the other hand, you can also request the tailoring of your own exclusive copy, which if agreed with the buyer would be the only existing one. The designer and technologist will create a model that will never, under any circumstance be made available to the public, you would be the sole owner of the only existing design.


The latest trend that has overwhelmed the leading world producers of hand bags is customization. You can buy additional parts and accessories, or order a signature of the brand designer on your desired item, Ozerianko also offers these options, as well repairing the products if needed! As the creator of the brand puts it, the price for restoring products is solely based on the cost of materials and the work of the tailor, the firm doesn’t take a penny more, since flawless service, as well as satisfied clients are the continued ideals of the brand.


The components of the created works are different natural leathers and suedes, brought from Italy and Turkey, as well as the instruments. Much of the branding however, is Made in Ukraine.

Finished rucksacks are now almost all over the world, thanks to Instagram, and now the online shop (

“We post on Instagram once or twice a day on regular basis, our DM’s are always filled with potential buyers, so we decided to create an online store! Our first partners from England found us through a microblog, and our latest potential investors from Switzerland did the same!”


When asked about the success of the brand on Instagram, the Designer-Director quickly answered: “Your profile shouldn’t be expressly refined! Nobody likes dull photos from a look book, so I post sets and random snaps, as well as our accomplishments- whether it’s a page in a magazine or the first branded button!”



While observing the dynamic rise of Ozerianko Bags, we became interested what Dasha’s and her team’s future plans were!

“The market of Ukrainian fashion magazines we conquered, now we have our eyes set on Vogue Italia and Vogue USA!”












Elena Vladi about must-have products for summer hot weather!

Summer is finally reaching its peak! Right now is the perfect time for a nice vacation, hot summer parties and stress-free chill out sessions! All of this requires a different approach to your daily makeup routine. In the summer I prefer to not overuse my cosmetics and I really stay clear of dense tonal foundations.

So usually what I have for the day is thermal water (I’ve been using “Avene” for some time now), it’s great at moisturizing your skin, comes in a comfortable package and doesn’t spoil your makeup. You can apply it to your skin as much as you like to keep yourself looking fresh and to help you deal with sizzling summer heat.

For everyday use, to keep your skin tone looking smooth, I recommend using liquid foundation from “Elizabeth Adren” or the miracle cushion from “Lancome”. They’re really light, texture wise, let your skin breathe and most importantly, they contain components that protect you from those negative sun rays that can damage your precious skin. I really wouldn’t recommend using loose powder makeup in the summer, it’s better to replace it with blotting paper, like the “Shiseido Pureness Oil-Control Blotting Paper”. You always want to highlight your tanned skin in the summer, especially if you’re thinking of going out for the night, so you should be using a bronzer around for your cheeks I prefer to use “Guerlain”.

I also want to recommend a great water-resistant tonal cream if you’re having a pool party or a photo session in the summer heat, professional French makeup line “Make Up Atelier” is the one that works best, you have nothing to worry about and can swim and look amazing with it on.

To top it off, they also have a water-resistant liquid highlighter. You’re going to want to use either crisp or creamy shades, “MAC” and “Givenchy Ombre Couture” shades look beautiful in the summer.

Now let’s move on to the brows. It’s not a secret these days’ brows are basically the most important element of a fashionable look. In the summer I would suggest that using gels and Mascara is necessary, make sure that they have shine and pearl, they’re going to look great with the sun highlighting them, I recommend “AnastasiaBeverlyHills”. Bright and juicy lipstick is a must have this summer season! Make sure they make you and those around you feel great!

The main concept of the Summer makeup look HAS to be freshness and gloss!


What do we know about Lena Siyatovskaya?

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1. Who is the client of your dreams and where do you think is the perfect place for your works?
At the place of a complete stranger. It’s an unexpectedly pleasant feeling to observe the most diverse people looking at your works. I discovered this feeling for myself during my first exhibition.

2. Who’s paintings do you have on the walls of your apartment or wish to have?
Now I am making repairmen at home, and my walls are absolutely empty and white. Even my own paintings are not hanging their now. Yet, as soon as this stage is over, I will put some paintings by Anton Karyuk and photos by Yulia Krivich. I also like photos by Misha Bochkarev: they depict Kyiv today. Their spirit is close to mine.

3. Tell us 3 main conditions that you consider to be the best for creating masterpiece ?
Inner solitude, honesty and freedom.

4. Which one of your works was sold out like the most expensive one? How much it was (if it’s not a secret:))?
It’s too early to speak about high honoraria, as I am a young artist. In the arts people are used to pay for the name first of all. Yet, in general, I am flattered to see that people want to have my works.

5. Did you take part in art exhibitions? Tell us about your most successful and respectable vernissages!
Participation in the project “Heritage” of the Voloshyns’ Gallery was a great experience. Especially, taking into account that the theme of the ecology to which the project was dedicated is very important, for me as well. I even want to continue developing in my creativity, and I also constantly find ideas about new works. Today I am especially interested in group exhibitions and residencies. Dialogue is very-very important.

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6. Your typical reaction on a critique from just-a-someone/ judge-of-art/ colleague-artist ?
Calmly and with understanding. Everybody has the right for their opinion.

7. Which things people don’t know about your art, but you would like them to know?
I worship spontaneity in creativity. No efforts and patience can lead to the desirable result if there is n energy coming from your inside. If the line is drawn for a long time, it dies. Unfortunately, art education subordinates this individual spontaneity in most cases. Yet, it is very important to keep it.

8. How social media influence the developing/ producing of your art?
Their influence is great. You can show your works even without leaving your house. Besides, I also like to roam the galleries via web sites and instagram.

9. What makes an artist commercially successful during his/her life?
Mathematic type of brain. I don’t have it, so I will entrust myself to a destiny.

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1. Dinner – is it a long process or just a snack for you?
It can be both. As for me, I prefer dinner, because t can follow into something more interesting.

2. Perfect dish in perfect place – what is it for you?
Cooked by the beloved man. The place depends on the circumstances.

3. Do you have some gastronomic tabus or limitations?
Actually, no. I try to eat less sugar substituting it with fruits.

4.Cuisine of which country do you prefer?
Lately it has been the oriental one – Chinese, Vietnamese etc.

5. The last restaurant/dish that really impressed you?
I don’t want to have any strict taboos. So, at every first opportunity I try new dishes at new places.

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1. Skirts or trousers?
Both. Yet, if I were to chose, – I prefer dresses. I feel myself more feminine in them.

2. Your Wardrobe Must have!
I can’t get rid of the habit to wear pajama clothes outside. So, let it be a sleeping gown.

3. Which part of your wardrobe will make every girl beautiful?
Education and self-esteem.

4. Three most favorite brands of you!
They are more numerous, but let’s say Calvin Klein, Acne Studios and Balenciaga.

5. The last piece that went to your wardrobe?!
A wide metal choker with chains. When I wear it I feel myself something like an Indian woman or a sadistic-masochistic heroine.

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1. You most favorite place in the world where you wish to be back!
I have just come back from Berlin and I am still impressed. This city is soaked with art and freedom. This is the place where I would like to work for some time. I also have proved for myself that the company is very important. I was travelling to Germany with my boyfriend. We were watching a lot of art, drinking wine on the bank of the Spree river, we were going for a walk down the night streets etc.. This has made Berlin several times brighter in my memory.

2. Did you count how many countries have you visited?
No, but now I have tried and failed)

3. Do you create during your travels ?
Why not, if the travel is long enough.

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Photo by Eva Tokarchuk

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